Harnessing AI in Digital Marketing and Media: Effective Uses and Key Challenges

The image shows a close-up of a human fist bumping with a robotic hand against a solid blue background. The human hand is wearing a white long-sleeve shirt, while the robotic hand is white with visible mechanical joints and wires. The image represents the interaction and collaboration between humans and robots or artificial intelligence.

Harnessing AI in Digital Marketing and Media: Effective Uses and Key Challenges By: Brooke Richardson Generative Artificial intelligence (AI) is transforming the digital media landscape, offering new ways to create, share, and engage with content. However, the effectiveness of AI tools can vary widely based on their application. Drawing from insights shared from the recent […]

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